Africa-Europe Advisory
I advise African organisations engaging Europe and European organisations engaging Africa — on strategy, policy, and the social realities that decide whether either actually works. Senior counsel, small-group workshops, immersions to understand the realities on the ground, and commissioned research.
Academic rigour is often not needed, but as a foundation it helps to have it at hand.
Two continents that routinely misread each other. Most advisors face one way. I work both sides of the conversation.
President and founder of Meridian17, an Africa-Europe business focused think tank working on trade, investment, and sustainability at the interface.
What I offer
Advisory
Senior counsel from someone who knows both sides. Sometimes you need it for a specific project with a clear end date. Sometimes you want an ongoing relationship that gives you a steady second opinion. Either way, you get one advisor close to your situation, and the kind of straight talk most big firms will not give you.
Learn moreWorkshop
A working session where your real strategic tensions come into the open. You sit down with the people involved and work through where the thinking breaks down. Not a training day. Not a slide deck. A conversation your team needed to have.
Learn moreResearch
Research written for someone who has to make a real decision Monday morning. A sharp argument, not a doorstop. We're clear on what we know and what we don't. Published through TIGC.
Learn moreImmersion
A few days on the ground where you meet the people who shape business on both sides. You walk into real negotiations. You sit in rooms where decisions happen. I host you throughout, make the introductions, help you make sense of it.
Learn moreRecent Writing
"Africa and Europe seek new partnership amid shifting alliances"
Business Day, April 2026
Read on Business Day